Lays – Dillicious Contest, originally uploaded by Bombayite.
Why I like this campaign?
Its simple, You give a Flavour Idea, If accepted, You get 50 lakhs & 1% Percent of Sales.
I think its the first time any Brand is actually giving the consumers a share in Profits rather than Putting his Family photo on the Wrapper or giving him a DVD player.
I think this is a good idea and if its successful would surely prompt other brands to replicate the same, Which I think is good for the consumers.
How you can participate :
Email Entry@yourlaysflavour.com/
SMS : LaysFlavour Idea + Slogan to 9880298802
Guys behind it : JWT
Disclosure : I eat Lays with Old Monk & Thumsup.
Related posts:
November 7, 2009 at 8:49 pm
muje app ka classic salted lays is liy pasand ha kio ke ek to yeh khasta aur best qualty ka hai esay mera bata tounsel hone par bi arm se kha sakta hai aur product mukable main nhi
November 8, 2009 at 12:19 pm
pudeena,garlig and lemon fleavour(chatpata pudeena garlig mix).
November 8, 2009 at 12:20 pm
pudeena garlig and lemon flavour(pudeena garlig chatpata mix)
November 8, 2009 at 7:24 pm
i love lays a lot specially american style cream & onion.by having it a lot i have got an idea of trying another flavour i.e, lays peppy masala!!!!!!!# which is done with the use of pepper,salt,deep fried onion and butter!!!!!!!!plz try it once….which will really work out!!as the older people will also get the better taste in their old age….and younger ones will also have a great taste!once when u try ths u will really knw the purpose of my mail……..
November 8, 2009 at 9:01 pm
I WANT TO THANK YOU FOR ORGANISING THIS COMPETION
MY IDEA IS CONTINUING WITH THE FLAVOUR OF TOMATO
"TADKEDAR TOMATO"
November 8, 2009 at 9:11 pm
"LEMON CHATORI POP CHIP" AND LAYS LEMON CHATORI POP CHIP .I LOV LAYS BCOZ IT IS A ONLY BEST QUALITY CHIP PRODUCTION COMPANY.THIS TYPE OF FLAVOVED CHIP NOT A SINGLE CHIP PRODUCTION COMPANY
November 9, 2009 at 4:00 am
I love to have a flavour pepper lays with mint with adequite salt. ilove lays becuse its the perfect time out product to enjoy in SEALEVEL AND ABOVE SEALEVEL.
November 9, 2009 at 4:37 pm
this is a very good contest , till which date it is open
November 10, 2009 at 12:36 am
when you feel like you are not in the mood you can eat the Lays you can eat that and see the majic of Lays it will make you with its yummy taste the flavor . I like is spanish tomato tango it make me feel better and better .
November 11, 2009 at 1:58 am
Iska tast very yamme & chatpata or bhook bhaganawala ha the Chips of india lays Magic Masala
November 11, 2009 at 5:59 pm
What you want is what you get
It's agood time for the great tast of classic salt lays.
Nothing can do it like classic salt lays.
You deserve a break today with classic salt lays.
we love to see you smile on your face like a lays.
From Subhankar Roy
November 11, 2009 at 6:07 pm
LAYS IS LAYS
NEVER FORGET THE TAST
GIVES A SMILE ON YOUR FACE
CLASSIC SALT IS THE TAST OF LAYS
WHICH WE NEVER FORGET THE TASTE.
"I LOVE TO HAVE A FLAVOUR OF PRON FISH IN A FORM OF LAYS" IT WILL GIVE GOOD TAST WITH OLD MONK & THUMSUP.
November 11, 2009 at 9:08 pm
lays is lays
eat lays every days i.e is lays
and have the taste of Indias best.
November 12, 2009 at 2:03 am
The taste of India is the taste of lays
I LOVE THE TASTE OF SPANISH TOMATO TANGO
IT HAS A SPICY SWEETY & SEXY TASTE
November 14, 2009 at 10:49 pm
I love American style Cream & Onion flavour. It will have a good taste. it is alos good for health because it has no fat and cholestrol.
November 14, 2009 at 10:53 pm
I love American style Cream & Onion flavour. It has good taste and also good for health because it has no fat and Cholesterol.
November 15, 2009 at 2:53 am
lays is lays cause when you are not in a mood to cook food like items then you just make khicdi or dal rice and enjoy it with lays as to give a new taste and slogan "SCHEZWAN LAYS"
November 15, 2009 at 2:56 am
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November 15, 2009 at 3:00 am
November 15, 2009 at 3:02 am
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November 18, 2009 at 9:39 pm
"Lays (Aam chatka]".Lays should make my flavour coz Its the only taste that will make everyone old and young go crazy about! Taste ka Naya Funda!!
November 19, 2009 at 4:26 pm
I LOVE AMERICAN STYLE CREAM AND ONION FLAVOUR. IT WILL HAVE A GOOD TASTE AND ALSO GOOD FOR HEALTH BECOUSE IT HAS NO FAT AND CHOLESTROL.
November 19, 2009 at 9:43 pm
"Lays[Kaju Tadka]" Lays should make my flavour coz the flavour will tell the difference.It should be dipped with kaju gravy and black salt with pinch of Pepper.
November 22, 2009 at 2:53 am
"Lays[Besan chips with tomato puree]"Lays should make my flavour coz the old monks loves it with Thumps up and Me!
November 22, 2009 at 7:53 pm
"Lays{pepsicum and cheese}"Lays should make my flavour coz the old monk loves it with Thumps Up!
November 23, 2009 at 3:12 am
garlic cheeze mix….
November 24, 2009 at 11:22 pm
zeera n heeng flavour,,,iit will b best..
November 24, 2009 at 11:25 pm
zeera n heeng flavour…eat it n say..i love it
November 25, 2009 at 6:43 pm
halka sa nimbu flavour & chat masala milkar taste chek kare
November 25, 2009 at 6:44 pm
halka sa nimbu ras & chat masala milkar taste chek kare
November 25, 2009 at 6:46 pm
halka sa nimbu ras & chat masala milkar taste chek kare.
lays aur nimbu ka taste swad main best
November 25, 2009 at 7:59 pm
Good one.
Thanks for the post.
Best wishes.
November 25, 2009 at 9:29 pm
I LOVE THE FLAVOUR OF SPANISH TOMATO TANGO
WHERE EVER I GO WITH LAYS
LAYS FRESH IN LIKES
November 26, 2009 at 4:02 am
Chatpati Emli(tamarind)
November 26, 2009 at 4:03 am
adraki(ginger)
November 26, 2009 at 5:20 am
corn flavour with coriander,mint and red chilli.
November 26, 2009 at 7:27 pm
I LIKE LAYS CHIPS TO BE IN JALANI JALJIRA FLAVOUR
November 26, 2009 at 10:49 pm
IS CATCHY AS WELL LAY'S SHOULD HAVE "GINGER + GARLIC + CORIANDER" FLAVOUR
IT SHOULD BE CALLED "GINGACO" WHICH INCLUDES WHAT IT CONSISTS OF AND THE NAME AS COMPACT
November 26, 2009 at 10:51 pm
FLAVOUR NAME FOR LAY'S = "GINGACO" GINGER+GARLIC+CORIANDER
November 27, 2009 at 3:06 am
I like all the flavour of I think lays should have flavour of Pudina chatni and AnarDana these are my flavour idia's For lays .
Babita Tiwari
November 27, 2009 at 3:10 am
Lays din banae suhana lakin jara bach k khana kyoki is hai har koi deewana.
The flavour from me is Pudina Chatni and Anardana.
Babita Tiwari
November 27, 2009 at 3:13 am
Lays din banae suhana lakin jara bach k khana kyoki is hai har koi deewana.
The flavour from me is Pudina Chatni and Anardana.
Babita Tiwari
9818932523
November 27, 2009 at 5:11 pm
1.garlic,chillipower and salt
(lays gachi)
2.salt, lemon
(lays lemsa)
November 29, 2009 at 6:26 pm
I liked it very mucy becuase it is available in different tests. It is not only a potato chips, it has a food value also. It had no bad effect on public health. The companies research team is always think about the changes of public's test in different types of food. Not only the children and teenage group likes it but also aged people are likes it very much.I think the compay always maitained quality standared very high. That is why it always keeps it's demand in the market.
November 29, 2009 at 7:29 pm
try to do mango sweet nd salty flavour ..
….""""AMMI""""…
November 30, 2009 at 4:20 am
I LIKE ALL FLAVOURS OF LAYS BUT I LIKE "
SPANISH TOMATO TANGO" THE MOST BECAUSE LOVE
APPLE A DAY KEEPS THE DOCTOR AWAY. ONE TOMATO
SUPPLIES 35 CALORIES AND ALMOST HALF OF YOUR
DAILY VITAMIN." LAYS[CHATPATI EMLI] LAYS
SHOULD MAKE MY FLAVOUR BECAUSE EVERYBODY LIKES
SOMETHING SPICES. BHEL PURI IS A PERFECT BLEND
OF COLOUR AND FLAVOUR. MAINLY BHEL PURI IS
PREPARED BY USING PUFFED RICE.
SLOGAN= SIMPLY MADE. SIMPLY GOOD
PHONE NO= 9460380587
EMAIL ID= purva.mathur2007@yahoo.co.in
November 30, 2009 at 4:24 am
… too will be convinced that my flavor is the best. … Cream and Onion or Lay's Spanish Tomato Tango, Lay's Magic Masala or even Lay's Classic Salted. …
slogan= That's another reason to smile!
November 30, 2009 at 4:35 am
I LIKE ALL FLAVOURS OF LAYS BUT I LIKE "
SPANISH TOMATO TANGO" THE MOST BECAUSE LOVE
APPLE A DAY KEEPS THE DOCTOR AWAY. ONE TOMATO
SUPPLIES 35 CALORIES AND ALMOST HALF OF YOUR
DAILY VITAMIN." LAYS[CHATPATI EMLI] LAYS
SHOULD MAKE MY FLAVOUR BECAUSE EVERYBODY LIKES
SOMETHING SPICES. BHEL PURI IS A PERFECT BLEND
OF COLOUR AND FLAVOUR. MAINLY BHEL PURI IS
PREPARED BY USING PUFFED RICE.
SLOGAN= SIMPLY MADE. SIMPLY GOOD
December 1, 2009 at 4:04 am
Mix of Ginger,Cumin & Cinnamon flavour will suit the taste of all.
December 1, 2009 at 4:13 am
Use of kabab Chini(Dagar Ka Ful,Kasuri Methi,Black Pepper,Jaitri will ripen the taste quickly.